Tale of Two Cities

Q. The StAR MF platform that you have created is big in numbers. But is it big on profits also?

A. If I had headquartered StAR MF as a separate company in Bangalore, it would be worth probably a few tens of millions of dollars because that is where you value things differently. When you come to Mumbai, you value things differently but we are in Mumbai and so we try to be profitable, we do not burn money at all and that is why we do not even spend money on marketing.

Interview of Ashishkumar Chauhan, CEO of BSE

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