Book Review:Where are the customer’s yachts?

This post is in continuation of my book review series (see here)

Where are the customer’s yachts?” is one of those books which come under the category of “Investment Classics”

It was written by Fred Schwed Jr in 1940 and is one of the funniest and yet most insightful books written on the stock market.

The title of the book comes from this beautiful story:

Once in the dear dead days beyond recall, an out-of-town visitor was being shown the wonders of the New York financial district.When the party arrived at the Battery, one of his guides indicated some handsome ships riding at anchor.He said,

“Look, those are the bankers’ and brokers’ yachts.”

“Where are the customers’ yachts?” asked the naive visitor.


Its funny how some things never change !!

Would strongly strongly recommend this book for anyone even remotely interested in the stock markets.

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